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Inman Real Estate News

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Introducing the QE Award, recognizing real estate customer satisfaction
Most companies will tell you that they care deeply about customer service, and that includes real estate brokerages. But when five-star real estate agent reviews are ubiquitous across rating platforms, how are discerning buyers and sellers supposed to find the agents -- and brokerages -- who care the most about the service experience ...
Windermere Real Estate appoints its first COO: Brooks Burton
Seattle-based Windermere Real Estate has just appointed Brooks Burton, the former EVP and COO of Ohio-based HER Realtors, as its first ...
Real estate investor roundup: This week in tech, funding, M&As and more
Venture capital firm Fifth Wall produces a bi-weekly newsletter that curates relevant news articles, summarizes recent deals and provides updates on the various portfolio companies in which they’ve invested ...
Mortgage rates are trying to drop below 4% again
Interest rates have gone down all week (nothing to do with stocks), continuing last week’s trend. The 10-year T-note has fallen from 2.38 percent two weeks ago to 2.23 percent today -- mortgages again are trying to drop below 4.00 percent ...
Meet the 15 startups selected for the 2017 Realogy FWD Summit
So many real estate tech startups are popping up that it can be difficult to figure out which ones are worth paying attention to. Since 2013, Realogy -- the operator of real estate brands including Century 21, Coldwell Banker and Better Homes and Gardens Real Estate -- has helped by hosting an annual contest that features a batch of tech products for real estate agents ...
Direct mail isn’t dead – Learn the why and how to help your brokerage
Everything seems to be moving online these days. More and more people are getting information and offers from mobile devices. Does this mean direct mail is dead? If you said yes, think again! ...
Low inventory squeezes June existing-home sales
In May, "consumer resilience" was enough to keep existing-home sales afloat, but sheer willpower failed to offset the effect of low inventory on the market in June ...
ICSF 2017: Attack your biggest threats, create your brightest future
It would be awfully tempting for an overly confident real estate industry to put on a cape of invincibility right now and do nothing. Home prices are sky high, the unemployed down to a sliver and quiet markets have been stable just long enough for agents and brokers to relax ...
Security breach at Keller Williams compromises associate information
How long should a franchisor hold onto an agent's personal information after that agent has left the franchisor for different pastures ...
The Inman Files: When the real estate vs. tech clash hit rock bottom
Ten years ago, Redfin CEO Glenn Kelman went on 60 Minutes (after feeding CBS the story) and skewered the real estate industry. During production, 60 Minutes filmed at Inman Connect in New York, capturing a nasty debate between outspoken realtor.com executive Alan Dalton and Kelman. It was like the sound of your garbage disposal when a couple of cherry pits rattle around the bottom ...
Realtyzam might be the best accountant you’ve ever hired
For most real estate agents, keeping track of your numbers is the most tedious part of the business. If I were licensed again, I would hire an assistant to manage all of this for me before I closed one sale. Actually, I'd call someone on the way from the exam. And, I'd have that person use a system like Realtyzam ...
How real estate agents keep their cars looking sharp
Real estate agents spend a lot of time moving from one place to another -- and in many locations, that means hours behind the wheel every week. The line between a couple snacks on-the-go and disaster area of a vehicle is very fine. So is the difference between used-but-clean and junker brimming with hazardous yard signs. So how do agents keep their whips looking sharp ...
Gary Gold: What can you do today that’s great?
Real estate is a tedious business filled with lots of tasks. However, not all tasks are income-generating ones. The fact is there are days that we don’t feel like doing certain things, but we have to avoid getting in the habit of only focusing on busy work ...
What does a real estate agent do all day anyway?
From a consumer’s first thought about making a real estate move to actually taking the leap (whether that means right now, next month or three years from now), the agent is incubator, initiator, action-taker, coordinator, scheduler, personal concierge, resource person, problem-solver, mediator, miracle worker, red-tape cutter, transaction manager and chief make-it-happen officer of everything else that doesn’t fall into the prior categories ...
How real estate agents can overcome a low-inventory market
As a real estate agent in today’s low-inventory market, searching for a home can prove incredibly frustrating for both us and our buyers. You may want to throw up your hands and try to ride out this difficult time. However, the key to getting past this issue is to discover new ways to find inventory -- in the form of listings ...
How to build a network as a real estate agent in a brand new area
It’s hard being the new real estate agent in town. Especially when the success of your business is contingent upon a solid network. Today, we’re going to breakdown three essential tips you can use to build your network and become the top real estate agent in your new area ...
10 universal sales truths: Learn them and succeed in any service industry
Real estate agents who know and heed the 10 universal sales truths will excel in any service industry. Those who don’t, on the other hand, will have a hard time making even the easiest of sales ...
The art of written communication: E-Male vs. Fe-Mail
Men and women have very distinct differences in how they communicate, especially via email. Understanding these differences and being intentional about how you choose to communicate minimizes misunderstandings while also increasing your effectiveness ...
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